My journey behind the lens began in 2014, evolving from weddings to real estate, and most recently to architecture and fine art photography. But like many creatives, I found myself drowning in admin rather than creating.

Leveraging my background in web design and software development, I built a custom platform with a dedicated client app to manage my own commercial activities. That tool proved so vital to my workflow that the idea quickly outgrew my studio. It transformed into shootbee: a complete hive designed to empower the businesses of fellow creative professionals.